We’re pleased to announce the launch of our latest campaign The Bully Project.
The Bully Project is a new national movement against bullying in American school inspired by the award winning film BULLY. The aim of this new movement is to rally educators, students, parents and advocates to take concrete action school-by-school against bullying.
The initial iteration of their new NationBuilder-powered website launched yesterday, with a second iteration happening at the end of the month and third and final launch in March. Over this time we’ll be working to A/B & UI/UX test their site, map their goals to NationBuilder’s tools and help develop a ladder of engagement for their supporters.
We’re beyond excited to be able to work with the talented team at The Bully Project to help to grow their movement.
The numbers around bullying are staggering, with 13 million kids being bullied each year and 3 million missing classes as a results.
View the site at: http://www.thebullyproject.com