Today, cStreet Campaigns and Strategic Communications (Stratcom) are excited to announce a strategic partnership with Hustle. This partnership will allow us to offer Hustle — the breakout technology of the 2016 US election cycle — to organizations across Canada.
Hustle, made famous for transforming Bernie Sanders' grassroots strategy throughout the democratic primary, is now working with some of the largest campaigns, nonprofits, unions, and advocacy organizations in the United States.
Hustle works by scaling 1:1 interactions via text message between organizations and their supporters. Using Hustle’s easy-to-use iOS, Android, and web apps, you can send 16 personal text messages in the time it would take to make one phone call. And, since texting is a far more effective channel for connecting with people today, you’ll get three times the response rate.
“Hustle represents a significant maturation of the tools for engagement through SMS. We can finally move past one-size-fits-all text blasts to developing deep, authentic engagement with members, donors, and supporters in a meaningful way.” Said Josh Stuart, President of cStreet Campaigns.
“Stratcom is excited to bring Hustle to Canada and take our clients’ audience engagement work to the next level. Hustle is the perfect complement to the other tools we offer. Over the last few years cell phone engagement has become crucial to effective organizing.” Said Matt Smith, Senior Director, Research & Engagement at Stratcom
Interested in bringing powerful 1:1 texting ability to your organization or campaign? Let us know: cstreet.ca/hustle.
Enter your email below to subscribe to our digital magazine, Tactics
About Strategic Communications
Strategic Communications Inc. (Stratcom) is an award-winning consulting firm that creates and implements innovative and integrated campaign and fundraising strategies for nonprofit organizations. Learn more at stratcom.ca.
About cStreet Campaigns
cStreet Campaigns is a digital agency that works with progressive organizations across the world. Founded in 2012, cStreet specializes in using cutting edge digital organizing tools to help non-profits, labour unions, political candidates, and higher education institutions revamp their digital strategy. Learn more at cstreet.ca.
Hustle is a peer-to-peer text messaging platform that provides organizations across the country with an affordable, efficient, and effective tool to reach their target supporters and customers. Hustle’s optimized texting work-flow enables users to send text messages in a fraction of the time it would take to send emails or make phone calls, with three times the response rate. Hustle queues each contact, one at a time, so every message can be tailored to the recipient. By facilitating two-way conversations, Hustle’s users can maintain genuine, personal dialogues with hundreds, thousands, and even millions of people. Learn more at hustle.life.